Nintendo Wishes To Bring Classic NES Games to Mobile!
After hitching a ride to the event with James Corden and Pharrell, Apple CEO Tim Cook ceded the stage to none other than Nintendo’s Shigeru Miyamoto, who took the opportunity to announce that Mario would finally be coming to the App Store.
Super Mario Run comes at a crucial time for Nintendo: sales of the brand’s Wii U console have plummeted over 50% in the past year, resulting in a $48.6 million USD downturn in profits during Q1. Pokémon Go provided the Japanese company with a much-needed B12 shot of profits of nearly $12 billion USD that sent Nintendo’s market share shooting past its competitors over at Sony. But this honeymoon period proved to be short-lived: Nintendo eventually had to break the news to its investors that it only holds a 32% stake in Niantic (the makers of Pokémon Go) and would not profit directly from the app’s sales. The news immediately sent Nintendo stock into a 17% tailspin that equated to roundabout $4 billion USD in profits.
If anything, the viral success of Pokémon Go proved the potential for iOS adaptations in reviving beloved game titles. Nintendo had long held out on adapting its titles for cellphone screens; instead, the company doubled down on proprietary devices and hardware like the Wii U. Its first foray into the app sphere, Miitomo, proved a disappointment to fans, who found it to be more of a social network than a game, and one that lacked any of Nintendo’s recognizable characters at that. The only profits that the company stands to reap from Pokémon Gowill come from the app’s auxiliary Plus wristband, but with Go‘s slowing momentum, this might not be much of a boon. Anticipation for the as-yet unseen NX is lukewarm at best. Meanwhile, Nintendo’s competitors have rolled out updated and streamlined consoles. What rumors we have heard through the grapevine make the NX seem somewhat nostalgic (physical cartridges, anyone?) and, once again, grounded in Nintendo-made hardware.